NOW Broadband started off as a small rural provider in 2002 but quickly grew once word spread. Today, NOW is an award-winning triple-play provider offering some of the cheapest broadband, TV and home-phone deals on the market.
Choose between a 12-month contract or a no-contract 30-day rolling plan that you can cancel at any time. NOW offers the choice of a standard ADSL broadband or a high-speed fibre broadband deal. All packages allow you to enjoy free anytime calls and a TV membership with the best Sky channels.
Last updated: 10 January, 2023 | Estimated Reading Time: 8 Minutes
NOW Broadband offers three main broadband deals, with the price generally increasing in correlation with the speeds on offer:
All NOW Broadband packages come with unlimited downloads and free anytime calls. Customers benefit from no limits when streaming and downloading and the option to add unlimited landline calls 24/7. Broadband-only deals include line rental, as the provider connects homes to the Openreach network, which requires a phone line to be installed.
The cheapest NOW deals are long-term 12-month contracts that don’t require a one-off setup fee, whereas 30-day plans require a £60 setup cost. That said, a 30-day rolling contract is a better option if you want to remain flexible and commitment-free. Be aware that even though a NOW monthly plan is contract-free, the one-month cancellation notice period applies.
Take a look at what there is to enjoy with each NOW Broadband package:
Brilliant Broadband is an entry-level ADSL offer with a low average download speed. Here’s a summary:
Package | Average speeds | Monthly cost |
---|---|---|
Brilliant Broadband | 11 Mbps | £18 |
ADSL is often low-cost because it’s only suitable for an individual or (at most) two-person household with only minimal internet usage, such as emailing or browsing. Also known as standard broadband, ADSL typically offers an average speed of no more than 10 Mbps, so this package performs quite well compared to equivalents from other broadband providers. The use of copper cables makes standard broadband the slowest broadband on the market, so big families with multiple devices should consider opting for a faster fibre-optic connection.
Evening & Weekends or Anytime Calls can also be added to this package if you sign up to a deal for longer than 30 days.
Fab Fibre is a superfast fibre broadband offer with average speeds three times as fast as standard broadband. Here’s a summary:
Package | Average speeds | Monthly cost |
---|---|---|
Fab Fibre | 36Mbps | £22 |
This deal is an FTTC (fibre-to-the-cabinet) deal, which uses a mixture of copper and fibre-optic cables to deliver a faster and more reliable connection than ADSL.
A broadband speed of 36 Mbps can support up to seven devices at once, though it won’t offer them the best connection if their usage is data-heavy (such as for streaming in HD or gaming online). Beyond this it will start to slow down and certain web pages may take a while to load.
You can also add Evening & Weekends or Anytime Calls to this package if you sign up to a deal longer than 30 days.
Super Fibre is NOW’s fastest broadband deal, providing NOW Broadband’s fastest average speeds. Take a look at our summary below:
Package | Average speeds | Monthly cost |
---|---|---|
Super Fibre | 63 Mbps | £23 |
Super Fibre is only £1 more a month than Fab Fibre and offers almost twice the broadband speed. It’s a low-cost FTTC internet deal, ideal for streaming in HD and gaming in small to medium-sized households.
You can add Evening & Weekends or Anytime Calls to this package if you sign up to a deal longer than 30 days.
Enjoy a NOW TV membership regardless of whether you’re a NOW Broadband customer or not. As a broadband customer, you get up to 50% off NOW TV memberships when you sign up for both services (broadband and TV) on a 12-month contract.
Pay-TV customers can choose as many of the following four passes:
Each membership offers the following with no setup costs:
Stream on up to three devices at once when you add Boost to your NOW TV membership. NOW Boost costs an additional £5 a month.
NOW Broadband customers enjoy exclusive extras at an affordable price, sometimes even free of charge, such as receiving Free Anytime Calls. The extras include:
NOW Broadband customers get a UK landline with Free Anytime Calls for the first 12 months. After this, they can choose one of the following and will be charged for anything over the Pay As You Use tariff:
Pay as you use | Evening and weekend calls | Free Anytime Calls | International calls |
---|---|---|---|
✔️Only pay for the calls you make. | ✔️Inclusive calls from Monday-Friday from 7pm until 7am and all day Saturday and Sunday. | ✔️Unlimited calls to UK landlines and mobiles 24/7. | ✔️Call landlines in 22 destinations for 22p per minute. |
💸22p per minute. | 💸22p per minute for calls outside the above timeframe. | ✔️Automatically included with broadband deals for the first 12 months. |
The destinations included in the International Calls plan are:
Here’s a selection of features available with NOW call packages:
In this section, we’ll take you through the routers on offer with NOW Broadband:
The NOW Hub Two router is included with all NOW Broadband packages – Brilliant Broadband, Fab Fibre and Super Fibre – and works similarly to the Plusnet Hub Two. The Hub Two offers:
The NOW Hub is the former NOW Broadband router, which is no longer supplied to new NOW customers. If you have this router, you can upgrade to the Hub Two free of charge.
Broadband Buddy helps keep you safe online by improving internet security. It provides protection against:
You can also use parental controls and choose to disable certain websites and to select an age rating. This way you can keep the family safe from inappropriate and harmful content on the internet.
Broadband deals are typically 18-month contracts, so a reason for choosing NOW Broadband could be its choice of short-term and contract-free deals. Deciding whether you plan to stay with the provider or switch within the near future will help you choose the best contract length for you.
Price is always one of the main factors to consider because a broadband deal must fit both your internet needs and your budget. Think about opting for the NOW Broadband package that can fulfill both requirements because, while an ADSL plan is cheaper, it will disappoint if it’s too slow to keep up with your internet activity.
The download speed you choose is as important as the price of your broadband. Download speeds and upload speeds will affect your overall internet activity, perhaps leaving you with a bad experience with the provider if you don’t choose adequate speeds. Try to be realistic about your internet usage, and if you’re a gamer, frequent streamer or have a big family, you should probably choose the package with the fastest broadband speeds.
Find out which NOW Broadband deal is available in your area with an online postcode checker or via the broadband provider’s website. You might find that you only have access to certain speeds in your neighbourhood, which immediately narrows down your options. If you only have access to NOW standard broadband but need fibre, consider choosing a different provider in your area to get the most out of your Wi-Fi.
NOW Broadband has a reputable customer service team that is available seven days a week. NOW customer service takes calls, and also answers emails to help you solve any service issues you may have as soon as they arise. Alternatively, you can message a member from the support team using the chat service on the NOW website. To find out more about NOW’s customer service, take a look at online broadband reviews.
Choose between an ADSL or fibre broadband package with unlimited downloads on a 12-month contract or 30-day plan. Use an online postcode checker to find out if the NOW Broadband package you want is available in your area. If the package you want is available to you, sign up for it via our tool or the provider’s website.
Yes, all new customers automatically receive the HUB 2 router at no extra charge.
Gamers should choose NOW Broadband’s fastest package: Super Fibre.
If you want to game in 4K, you should opt for full-fibre broadband with faster average download speeds from a broadband provider with ultrafast or gigabit speeds. Take a look at Virgin Media, TalkTalk, or Hyperoptic, which offer packages with up to 1 Gbps.
Yes, all NOW TV Broadband packages need a phone line. NOW uses Openreach, which is responsible for supplying most of the UK’s network access and requires a phone line.
It’s common to require a phone line to connect to broadband. Virgin Media is one of the only ISPs providing broadband without the need for a landline.
How long does it take for NOW TV Broadband to activate?
The activation period depends on whether you need an engineer to install your phone line. If you need a phone line installed, it could take up to two weeks for an engineer to visit. After this date, it usually takes somewhere between a week and 10 days for the router to activate.
No, NOW will send you a text message letting you know when your broadband will go live. You might also get the option to choose the best activation date for you, but it’s not guaranteed.
It’s hassle-free to switch if you’re on a 30-day broadband plan as you can cancel it any time, you just need to give 30 days’ notice.
12-month contracts, on the other hand, can be more tricky to cancel. If you’re mid-contract, you’ll probably have to pay a hefty cancellation fee. This contract also has a 30-day cancellation period.